BfBS2

My Life, and topics that I would talk about on a radio show.

Archive for February, 2011

RFID Privacy and You

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RFID (Radio-Frequency Identification) is a tiny wireless technology which has the potential to radically transform the commerce world. It consists of an inexpensive chip, often smaller than a grain of sand, which can be read up to several meters away. The hope among retailers, is that the technology can be used as a next-generation barcode, automating inventory levels, and thus cutting costs for manufacturers and retailers. While the technology does offer some potentially remarkable opportunities, it also raises some concerns with regard to individual privacy and corporate espionage.

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February 24th, 2011 at 12:55 pm

How Can I Get Name Recognition?

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Some of the ways in which to get your “name out there” are to call your local television and radio stations, and ascertain whether there is a medium you can get your name in. A very good source are public stations that hold auctions, at which you can donate your services. Talk shows, both radio and television. Do something to get yourself noticed and send it to them. For example, we sent a fax to the television and radio stations that for anyone who was unemployed we would do a typeset resume for only $10. Channel 13 came out and interviewed us, and we were on their 6 p.m. news program.

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February 18th, 2011 at 5:50 pm

Posted in Marketing

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Video Killed The Telephone Star …

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You know the 80′s song,

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February 18th, 2011 at 9:18 am

Posted in Video Conferencing

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PR: Focus on What Matters!

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Sure, as a manager, you have a talented member of the PR team assigned to your department, division or subsidiary, or housed at your agency, and s/he is darn good at placing product and service plugs on radio and in the newspaper. Which may be all you want. And that’s fine.

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February 9th, 2011 at 10:45 pm

Posted in PR

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‘Tis The Season

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I was listening to one of my favorite radio talk programs today. The topic of the hour was

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February 4th, 2011 at 7:19 am

Posted in Holidays

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