Archive for September, 2011
I have a standing interview every Monday morning on a radio station in the
southeast that I enjoy very much. You can imagine though that it can become
routine. So to make it a little more fun, the host nowadays doesn’t even
tell me the topic before we go live on the air – that puts some excitement
A friend called me the other day from Lower Alabama. He has followed my career as a coach with enthusiasm, and continually refers clients to me, and I’m sure has done his part for making coaching known in his neck of the woods.
Small Business Owners should send press releases out at least once a month to local newspapers, cable TV, local magazines and radio stations. You will be surprised how often they get published or air time. After doing this a while you can figure out what types of news get the best results. Some typical and simple press releases can be new employee hirees, new accounts with large local corporations or non-profit endeavors you are assisting with.
We are bombarded with advertisements pushing delicious looking, fat filled, and obesity producing food in our faces every single day. We hear it on the radio; see it on TV and on billboards and even in newspapers. We go on a diet and try to totally turn our eating habits around. We go from eating hamburgers, French fries, pizza, hot dogs, and other junk to eating lettuce and drinking water. If we are really disciplined we make it a week or so. But like most people, we are back to our old habits within days. The change is just too drastic and makes it next to impossible for us to stick to our diets.
Excerpt from “How to sleep without pills”