BfBS2

My Life, and topics that I would talk about on a radio show.

Archive for August, 2013

Heard A Good Radio Ad Lately? Neither Have We

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To many ad agencies, radio is considered advertising’s ugly stepchild.
It’s not sexy like television and is treated as a necessary evil with little effort put into
it. Unfortunately, that’s exactly what the listener ends up hearing.

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August 21st, 2013 at 5:01 pm

Direct Marketing Puts Information In The Buyer’s Hands

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Direct marketing is advertising from a manufacturer or front-end supplier directed to the ultimate consumer of a product or service. Another way of looking at direct marketing is selling to a consumer directly, whether is from a printed magazine campaign, TV or radio spot, or from a direct mail package. It means that salespeople are not physically moving your product; promotions are. Direct marketing is a simple approach but also can be useless if not done right.

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August 18th, 2013 at 9:23 am

BMW Announces Bluetooth Availability for the 2005 Model Year

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BlueTooth technology is now available for almost all 2005 BMW models providing a new standard of convenience for in-car hands-free calling. This is BMW’s second major in-car communication/entertainment initiative for the 2005 model year. Likewise, Sirius satellite radio as a factory-installed option can also be availed according to the carmaker.

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Written by admin

August 10th, 2013 at 9:12 pm

Posted in Automotive

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