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Archive for the ‘PR’ Category

Don’t Pay for Radio Interviews

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It used to be that all you had to do was pitch a great idea with a clever hook, and you’d be booked as a guest on a half-hour radio show.

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September 6th, 2013 at 9:04 am

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The Worst PR Mistakes

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For a business, non-profit or association manager, they could be fatal, coming as they do in four bitter flavors.

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July 3rd, 2013 at 9:57 pm

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Radio Interviews – How To Get Them!

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Getting on the radio can be a great tactical move as part of your overall publicity effort, but you do need to have a story idea or an angle to present on a particular topic. Selling yourself as a guest on a talk show is a great way to raise your profile and if your subject relates to a topic that is currently in the news your chances of getting on is clearly improved.

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May 1st, 2013 at 9:35 pm

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Managers: Paying for PR-Lite?

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As a business, non-profit or association manager, your public relations expenditure may give you names in the newspaper or product plugs on radio. But what about key stakeholder behavior change

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March 11th, 2013 at 9:03 am

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Best Approach For Free Advertisement

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Product/service publicity is the superhighway to business success everyone dreams. Then imagine having your product/service written on newspapers, trade publications, aired on radio and viewed on television absolutely for free!!! That’s going to skyrocket your profit target only if you know how to use the best method of getting free publicity.

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February 26th, 2013 at 9:06 pm

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10 Tips for Tantalizing News Releases

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Want to get radio interviews and coverage in print publications to sell more books?

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December 27th, 2012 at 10:54 am

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How Real PR Works

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For some, public relations works well when their news release or special event winds up in the newspaper or on the radio.

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December 15th, 2012 at 11:17 am

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