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My Life, and topics that I would talk about on a radio show.

Archive for the ‘manager’ tag

The Worst PR Mistakes

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For a business, non-profit or association manager, they could be fatal, coming as they do in four bitter flavors.

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July 3rd, 2013 at 9:57 pm

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Managers: Paying for PR-Lite?

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As a business, non-profit or association manager, your public relations expenditure may give you names in the newspaper or product plugs on radio. But what about key stakeholder behavior change

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March 11th, 2013 at 9:03 am

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Managers and PR: One Thing Is Clear

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As a business, non-profit or association manager, you have a clear choice when you set up your public relations. Arrange your resources to generate a variety of product and service plugs on radio, and in newspapers and in magazines. Or, use a broader, more comprehensive and workable public relations blueprint to alter key external audience perceptions that lead to changed behaviors

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October 23rd, 2011 at 9:58 am

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PR: Focus on What Matters!

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Sure, as a manager, you have a talented member of the PR team assigned to your department, division or subsidiary, or housed at your agency, and s/he is darn good at placing product and service plugs on radio and in the newspaper. Which may be all you want. And that’s fine.

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February 9th, 2011 at 10:45 pm

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Your Organization: What Role PR?

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As a manager, does your current business, non-profit or association public relations effort concern itself primarily with radio and newspaper publicity? Or does it concentrate on a specialty area like financial communications or trade relations? Or, possibly, it deals each day with sales support or government affairs?

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August 10th, 2010 at 5:51 pm

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